Mama. Blogger. Content Strategist.

The Abracadabra of Content Strategy

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Let's tell a story

What is the story you want to take users on? What are the goals of the people who use your products? Does the user experience meet those goals? This is where we start. 

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Let's set the tone

When content strategy is done well, it’s as if you can’t see content strategy at all.

Instead, your content is intuitive and seamless, human. 

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Let me sweat the details 

Words on a screen can never take the place of a real conversation, but good copy can show that real people created your product. 

If your product sounds human, you build trust. 

There are so many opportunities to use small words to make a big impact. I’ll make sure you strike the right note in the right moment.

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